Martindale Creates New Affiliate Program,IBA Becomes Initial Enrollee

Saturday, May 1, 2004 - 01:00



The International Bar Association (IBA), a global organization consisting of more than 16,000 individual members and 190 bar associations around the world, has become the first major organization to enroll in the new Martindale.com Affiliate Program, an initiative that enables organizations around the world to add the Martindale.com Lawyer Locator and Legal Articles search engines to their own websites.


The program is offered by LexisNexis Martindale-Hubbell, a leading client development company for the legal profession.


After filling out a simple online contract, third party affiliates can access the various Martindale-Hubbell search tools and place them on their websites right away. Details regarding the new program are available by clicking an icon on the home page at www.martin dale.com.


According to Brad Mehl, senior director of business development for LexisNexis Martindale-Hubbell, in addition to the IBA enrollment, LexisNexis Martindale-Hubbell is aggressively signing Martindale.com affiliate agreements with web partners all over the worlds. There are nearly 50 websites that have already signed up for the affiliate program worldwide.